Frequently Asked Questions
Answering Your Most Common Queries
- Southeast Asia countries such as Malaysia, Thailand, Indonesia, Vietnam, the Philippines and etc. In fact, Malaysia’s Musang King durian has long cemented its reputation as the best in the world. Tropical Rain Forest nearby equator line such as Malaysia, Thailand, Indonesia, Vietnam, Laos, Philippines, etc.
- Durian is known as the King of Fruits because of its bristly appearance and distinct aroma. Durian is naturally rich in potassium, dietary fibre, iron, vitamin C, vitamin B, fats (mostly monosaturated fats) and various healthy plant compounds, which may offer several health benefits such as energies the body, treating insomnia and etc. It also contains oestrogen, which may help women to conceive naturally.
- In Malaysia, durian plantation has been classified as the most profitable in the agriculture field. The price of durians has remained high in recent years, with low costs, high potential returns, and the best option for any cycle investment. The Musang King is well-received in both domestic and international markets, and the demand has skyrocketed. Moreover, Malaysia’s frozen durian fruits export to China have increased tenfold in just a few years. The Malaysian Ministry of Agriculture and the local Federal Agricultural Products Marketing Agency have increased their support for durian export sales to other countries.
- For the overseas / export market, China and Hong Kong absolutely love Malaysia’s Musang King Durian, which allows it to command premium retail prices (depending on quality and season) of 120+ USD/KG. Currently, Malaysia only has over 500,000 actively producing Musang King trees, and only meets 3% of global demand. This enormous supply deficit has created an enormous opportunity for Musang King Durian Plantation owners and investors. To put the China market into perspective, it is estimated that China alone can annually consume the production from 12,500,000 durian trees without affecting current prices.
- Not only durian is the #1 fruit imported by China, in the year 2020, but China has also imported more than USD$2.4 billion worth of it. The reason why is no other fruit in the world has the versatility as of durian. It can be used as an ingredient in juices, pastries, dishes such as hamburgers and pizzas, and even in cosmetics.
The demand for raw durian (fresh, frozen, paste and pulp) has a global retail value of over USD$15 billion annually, with its value expected to conservatively grow to more than USD$25 billion by 2030 (any references- trade map). The market is now driven by rapidly increasing demand in China, whereby world large F&B brands such as McDonald’s, Pizza Hut, KFC, Nestle and Starbucks are introducing durian infused products to capture market demand.
The demand for the Musang King Durian is continuously rising while the market is facing a growing and chronic supply shortage. As China’s Musang King Durian consumption of Musang King increases so will the need for further Musang King supplies. The existing Musang King Durian supply is so low it can only meet 3% of global demand.
The Malaysian government noticing the lucrative potential of Musang King Durian has responded by making it a key economic focus. For example, Malaysia has created annual durian festivals, promoted domestic durian production and even created an entirely new tourism sector catered towards Durian travel. World-renowned hotels including the Shangri-La have all begun offering durian travel and dining packages to meet the incredible rising demand.
- Feng Lin Holdings (M) Berhad (Reg No. 202001022022) is a registered Malaysian company focused on the cultivation of Musang King Durian.
- To be the market leader in the durian plantation industry with sustainable corporate growth and preferred choice to the market.
- Dwarfing technology, pruning to lower the branches height, new technique of pollination and better nutrient to fruits in controlled numbers.
- 5 years; if without any technical support to let durian grow naturally it will take around 10 years to harvest.
